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Methods in behavioral research / Paul C. Cozby.

By: New York, NY : McGraw-Hill Higher Education, 2007Edition: 9th editionDescription: xv, 410 pages : illustrations ; 24 cmISBN:
  • 9780073271316
Subject(s): DDC classification:
  • 150.72 23 C882
Contents:
Scientific understanding of behavior -- Where to start -- Ethical research -- Studying behavior -- Measurement concepts -- Observing behavior -- Asking people about themselves : survey research -- Experimental design -- Conducting experiments -- Complex experimental designs -- Single case, quasi-experimental, and developmental research -- Understanding research results : description and correlation -- Understanding research results : statistical inference -- Generalizing results.
Summary: This introduction to research methods for psychology and behavioural science courses brings challenging concepts and complex research design issues to life through carefully chosen examples of basic, applied, and program evaluation research
Item type: كتاب
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Item type Current library Call number Status Notes Date due Barcode
كتاب كتاب Central Library المكتبة المركزية 150.72 C882 (Browse shelf(Opens below)) Available قاعة الكتب 43288

Includes registration code to access McGraw-Hill premium content and McGraw-Hill online resources.

Includes bibliographical references (p. 386-396) and index.

Scientific understanding of behavior -- Where to start -- Ethical research -- Studying behavior -- Measurement concepts -- Observing behavior -- Asking people about themselves : survey research -- Experimental design -- Conducting experiments -- Complex experimental designs -- Single case, quasi-experimental, and developmental research -- Understanding research results : description and correlation -- Understanding research results : statistical inference -- Generalizing results.

This introduction to research methods for psychology and behavioural science courses brings challenging concepts and complex research design issues to life through carefully chosen examples of basic, applied, and program evaluation research