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Media studies : texts, production, and contexts /

Long, Paul, 1967-

Media studies : texts, production, and contexts / Paul Long, Tim Wall. - 2nd.edition - Harlow, England ; New York : Pearson Longman, 2012. - xviii, 514 p. : ill. ; 27 cm.

Includes bibliographical references (p. [391]-403) and index.

How do media make meaning? -- Organising meaning in media texts: genre and narrative -- Media representations -- Reality media -- The business of the media -- Media regulation and policy -- Media production in a global age -- Producing audiences: what do media do to people? -- Investigating audiences: what do people do with media? -- Media power -- Conceptualising mass society -- Modernism, postmodernism and after -- The consumer society and advertising -- Media histories.

9781408269510

2009006228


Mass media.

302.2307 / L 849