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International business : strategy, management, and the new realities /

Cavusgil, S. Tamer.

International business : strategy, management, and the new realities / S. Tamer Cavusgil, Gary Knight, John R. Riesenberger. - Upper saddle River, N.J. : Pearson Prentice Hall, c2008. - xxxv 670 p. : col. ill., col. maps ; 29 cm.

Includes bibliographical references (p. 623-639) and indexes.

0131738607 (alk. paper) 9780131738607 (alk. paper)

2007041181


International business

HD62.4 / .C389 2008

658/.049 / C376