Management of a sales force / Rosann L. Spiro, Gregory A. Rich, William J. Stanton.
Publication details: Boston : McGraw-Hill/Irwin, c2008.Edition: 12th edDescription: xxiii, 584 p. : ill., maps ; 26 cmISBN:- 007352977X (alk. paper)
- 9780073529776 (alk. paper)
- 658.8/1 22 S759
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Central Library المكتبة المركزية | 658.8'1 S759 (Browse shelf(Opens below)) | Available | قاعة الكتب |
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"The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices"--Provided by publisher.
Includes bibliographical references and index.