Pricing strategy : setting price levels, managing price discounts, & establishing price structures / Tim J. Smith Wiglaf Pricing.
Publisher: Mason, Oh : South-Western Cengage Learning, [2012]Description: xxii, 318 pages : illustrations ; 27 cmContent type:- text
- unmediated
- volume
- 9780538480888
- 978111571290
- 0538480882
- 658.816 22 S662
كتاب
| Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
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كتاب
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Central Library المكتبة المركزية | 658.816 S662 (Browse shelf(Opens below)) | Available | قاعة الكتب |
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| 658.800973 H332 Marketing mistakes and successes / | 658.802 B661 Marketing communications / | 658.81 J62 Selling and sales management / | 658.816 S662 Pricing strategy : setting price levels, managing price discounts, & establishing price structures / | 658.827 B571 Brand management : co-creating meaningful brands / | 658.827 B879 Brands and branding / | 658.827 K65 Packaging design / |
Includes bibliographical references and index.