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International business : the challenges of globalization / John J. Wild, University of Wisconsin, Madison, Kenneth L. Wild, University of London, England.

By: Contributor(s): Publisher: Boston : Pearson, [2014]Edition: Seventh EditionDescription: 473 pagesContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780133063004 (alk. paper)
  • 0273786970
  • 0133063003 (alk. paper)
Subject(s): DDC classification:
  • 658/.049  23 W668
Contents:
Preface -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees -- Endnotes -- Glossary -- Name/company index -- Subject index.
Item type: كتاب
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Holdings
Item type Current library Call number Status Notes Date due Barcode
كتاب كتاب Central Library المكتبة المركزية 658/.049 W668 (Browse shelf(Opens below)) Available قاعة الكتب

Includes bibliographical references ( pages 413-417) and index.

Preface -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees -- Endnotes -- Glossary -- Name/company index -- Subject index.