TY  - BOOK
AU  - Keung,Lucy
TI  - Strategic management in the media: Theory to practice
SN  - 9781473929500 (pbk. : alk. paper)
U1  - 302.23068 23
PY  - 2017///
CY  - London
PB  - Sage Ltd.
KW  - Mass media
KW  - Management
ER  -