TY  - BOOK
AU  - Whiting,Rebecca
AU  - Pritchard,Katrina
TI  - Collecting qualitative data using digital methods: for business and management students 
T2  - Mastering business research methods
SN  - 1526489937
AV  - HD30.4 .W475 2021
U1  - 650.0721 23
PY  - 0000///
CY  -  ,  
PB  -  
KW  - Business
KW  - Research
KW  - Methodology
KW  - Management
KW  - Qualitative research
KW  - Affaires
KW  - Recherche
KW  - Méthodologie
KW  - fast
N1  - Includes bibliographical references and index; Introduction -- Understanding tracking and trawling -- Basic components of tracking and trawling methodology -- Conducting research online -- Examples of collecting qualitative data with digital methods -- Conclusions
N2  - "In Collecting Qualitative Data Using Digital Methods, Rebecca Whiting and Katrina Pritchard provide a concise and accessible guide to a digital data collection method, comprised of tracking and trawling that can be used to collect qualitative data in the fields of business, management and organizational research. With practical guidance and insight into how to use this approach in your own research, this book provides invaluable support to business and management masters students who choose to work with secondary data when completing their dissertations."--Provided by publisher
ER  -