Global consumer organisations /
by Karsten Ronit.
- xv, 153 pages : illustrations ; 22cm .
- Routledge global institutions series .
- Global institutions series. .
Includes bibliographical references (pages 141-143) and index.
1. Historical trajectories -- 2. General organizations and issues -- 3. Special organizations and issues -- 4. Coordination between agencies and across issues -- 5. Private organizations : consumers and business.
As corporate activity continues to expand in line with the continued globalization of the economy there is an increasing demand for establishing rules to regulate the trans-boundary activities of firms and their many and complex relations with consumers. Until now, sources of knowledge in this field have been scattered and unsystematic and this volume fills a key gap in current literature, providing a concise and accessible introduction to the role of global consumer organizations.