TY  - BOOK
AU  - Wild,John J.
AU  - Wild,Kenneth L.
TI  - International business: the challenges of globalization 
SN  - 9780133063004 (alk. paper)
U1  - 658/.049   23
PY  - 2014///]
CY  - Boston
PB  - Pearson
KW  - International business enterprises
KW  - Management
KW  - International trade
N1  - Includes bibliographical references ( pages 413-417) and index; Preface -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees -- Endnotes -- Glossary -- Name/company index -- Subject index
ER  -