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Business-to-business marketing / Ross Brennan, Louise Canning & Raymond McDowell.

By: Contributor(s): Publication details: London: Sage, 2017.Edition: Fourth EditionDescription: xvii, 391 pages ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781473973435
Subject(s): DDC classification:
  • 23 658.4 B838
LOC classification:
  • HF5415.1263 .B74 2017
Item type: كتاب
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كتاب كتاب Central Library المكتبة المركزية 658.4 B838 (Browse shelf(Opens below)) Available قاعة الكتب

Revised edition of the authors' Business-to-business marketing, 2014.

Includes bibliographical references (pages 356-382) and index.