000 02570cam a2200301 a 4500
001 9549
003 MEMOS
005 20240731094539.0
008 110224s2011 njua 001 0 eng
020 _a9780470912874
040 _aDLC
_cDLC
_dDLC
_dMEMOS
082 0 0 _a658.4/092
_222
_bB813
100 1 _aBragg, Steven M.
245 1 4 _aThe new CEO corporate leadership manual :
_bstrategic and analytical tools for growth /
_cSteven M. Bragg.
260 _aHoboken, N.J. :
_bWiley,
_cc2011.
300 _axiii, 344 p. :
_bill. ;
_c26 cm.
500 _aIncludes index.
520 _a"The New CEO Corporate Leadership Manual is to give a new CEO a hard, quantitative view of the systems and techniques needed to run a company. It provides a recently appointed CEO with the tools that will be needed to be successful in his or her position. The book also gives relatively new CEO considerable information about the financial systems needed for a modern corporation, with particular emphasis on funds management, going public, and dealing with investors. It book shows how to select acquisition targets, price them appropriately, and successfully integrate them, as well as how to turn around failing enterprises. The tentative table of contents is: Part One: Organizational Structure (Due diligence on the organization, The CEO's place in the corporation, Organizational structures, Corporate cultures); Part Two: Corporate Strategy (Competitive analysis and corporate positioning, Product strategy, Sales and marketing strategy, Information technology strategy, Human resources strategy, Financial strategy, Tax strategy); Part Three: Management Systems (Planning systems, Milestones and feedback loops, Performance measurements, Motivational systems, Customer management, Product management, Risk management); Part Four: Finance (Working capital management, Funds management, Going public and going private, Investor relations); Part Five: Special Topics (Mergers and acquisitions, Corporate turnarounds); Appendix: new CEO checklist"--
_cProvided by publisher.
650 0 _aLeadership.
650 0 _aChief executive officers.
650 0 _aManagement.
650 0 _aSuccess in business.
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy1108/2011007208-t.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy1108/2011007208-d.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1112/2011007208-b.html
906 _a2017-21-22
942 _2ddc
_cBK
_n0
999 _c10096
_d10096