000 01665cam a2200289 i 4500
001 32584
003 OSt
005 20250630135536.0
008 200113s20192019enka b 000 0 eng d
020 _a9780993540035
_qpaperback
040 _aMOS
_beng
_erda
_cMOS
082 7 4 _a658.825
_223
_bM251
100 1 _aMalinic, Radim,
_d1978-
_eauthor.
245 1 0 _aBook of branding :
_ba guide to creating brand identity for startups and beyond /
_cRadim Malinic.
246 3 _aGuide to creating brand identity for startups and beyond
264 1 _aUnited Kingdom :
_bBrand Nu,
_c2019.
300 _a253 pages :
_bcolour illustrations ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
520 _a"Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, visual designers, brand creators and anyone seeking to decode the complicated world of brand identity. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy."
650 4 _aBranding (Marketing)
_xManagement.
650 4 _aBranding (Marketing)
_xManagement
_2fast
910 _aASEEL
942 _2ddc
_cBK
948 _hNO HOLDINGS IN IQMCL - 33 OTHER HOLDINGS
999 _c32584
_d32584