The big zero : the transformation of ZBB into a force for growth, innovation and competitive advantage / Kris Timmermans, Chris Roark and Rodrigo Abdalla.

By:

Timmermans, Kris [author.]

Contributor(s):

Publisher: [London] : Penguin Business, 2019Description: 144 pages : illustrations, charts ; 24 cmContent type:

text
still image

Media type:

unmediated

Carrier type:

volume

ISBN:

9780241401590
0241401593

Subject(s):

Competition

DDC classification:

658.4012 23 T584

Summary: This book provides a unique framework for improving competitive agility in business by enabling companies to cut costs while becoming more efficient, competitive and innovative. Aimed at senior managers and leaders looking for a strategic, analytical approach to continually optimising their organisation, the book looks at four key areas of improvement: expenditure, talent management and human resources, front office including marketing, sales and customer service and supply chain. Includes a broad range of first-person, behind-the-scenes case studies to demonstrate how to build forensic insight into spending in order to channel savings into new sources of innovation to fuel growth and competitiveness.

Item type:

كتاب

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Holdings ( 1 )
Title notes ( 2 )

Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
كتاب	Central Library المكتبة المركزية	658.4012 T584 (Browse shelf(Opens below))	Available	قاعة الكتب		51030

Includes bibliographical references (pages 129-132).

This book provides a unique framework for improving competitive agility in business by enabling companies to cut costs while becoming more efficient, competitive and innovative. Aimed at senior managers and leaders looking for a strategic, analytical approach to continually optimising their organisation, the book looks at four key areas of improvement: expenditure, talent management and human resources, front office including marketing, sales and customer service and supply chain. Includes a broad range of first-person, behind-the-scenes case studies to demonstrate how to build forensic insight into spending in order to channel savings into new sources of innovation to fuel growth and competitiveness.