International business : challenges in a changing world / Janet Morrison.
Publication details: Basingstoke [England] ; New York : Palgrave Macmillan, 2009.Description: xxxvi, 639 pISBN:- 9781403945631 (alk. paper)
- 1403945632 (alk. paper)
- 658/.049 M879 22 M879
كتاب
| Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
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كتاب
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Central Library المكتبة المركزية | 658/.049 M879 (Browse shelf(Opens below)) | Available | قاعة الكتب |
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| 657,95 و345 المحاسبة المتوسطة / | 658/.00973 P437 In search of excellence : lessons from America's best-run companies / | 658/.049 D431 International management : managing across borders and cultures : text and cases / | 658/.049 M879 International business : challenges in a changing world / | 658/.049 W668 International business : the challenges of globalization / | 658.8'1 S759 Management of a sales force / | 658 B666 Management : an introduction / |
Includes bibliographical references (p. 619-625) and indexes.
PART I: THE INTERNATIONAL DIMENSION AND THE ORGANIZATION; The Business Enterprise in the International Environment; Perspectives on Globalization; PART II: THE ENVIRONMENT OF IB; The Economic Environment; The Cultural Environment; The Political and Legal Environment; PART III: COMPETING IN THE GLOBAL MARKETPLACE; International trade and Regional integration; Strategy and organizations; Marketing; PART IV: MANAGING IN THE GLOBAL ENVIRONMENT; Human resource management; Supply Chains; Finance and Accounting; Innovation and strategy ; PART V: GLOBAL ISSUES AND IB; Ecological Challenges for Business and Society; Corporate Social Responsibility; Global Governance.